Why the Phone Doesn’t Ring Anymore
Adapting to a New Photographic Marketplace
May 17, 2013 from 2:00–3:30 PM

Photo by Marc Prüst

This lecture will address some of the changes that the photographic market as gone through, during the past 15 years: how the photographic medium has changed both in production as well as in distribution, but more so in how it is seen and appreciated by the ‘general audience’. 
Photography Consultant Marc Prüst will give his personal view and interpretation to these changes, and how they have affected the marketposition of working photographers. Moreover he will give his view as to what these photographers can do to be again part of that market again, and kick-start their business.


Marc Prüst

Marc Prüst is active as photography consultant, curator, and teacher. In that capacity he edits books, creates exhibitions, teaches and organizes workshops and masterclasses, lectures and writes on photography, and advises photographers on how to develop their work and how to market it.

He has successfully launched the Northern Lights Masterclass, a one year masterclass for professional photojournalists and social documentary photographers, in September 2010. Prüst also teaches Visual Identity classes at Spéos Photographic Institute in Paris. He was one of three curators for the FotoGrafia festival in Rome for the period 2010 – 2012, and the creative director of the only photo festival in Nigeria, LagosPhoto.

Marc Prüst (1975) worked for the World Press Photo Foundation from 2001 to 2007, where he organized and installed exhibitions all over the world. In 2005 he was responsible for the exhibition and award winning publication Things As They Are, Photo Journalism in Context since 1955, for which he worked in close cooperation with curator Christian Caujolle and editor Chris Boot. In 2007 he moved on to Agence VU’ where he was mainly responsible for the international cultural activities of the agency. In 2009 he left the agency to start for himself as freelance curator, consultant, and teacher.